Design Methodology 2: Weekly Capstone Updates

Week 13:

This week, I wrapped up the end of the semester and my final assignments: the Project Brief + Research Report and Final Presentation.

As mentioned in a previous post, I shifted my project from a video/motion graphic to a social media campaign/website. The working title that I have currently landed on is Mindful.

Mindful is a positivity and awareness social media campaign that provides facts, stories, and advice to college students struggling with mental health issues as a result of social media.

For my final presentation, I compiled a visual deck that explained my process and project shifts throughout the semester.

Looking forward to my final semester, I will start to focus more heavily on the project form. I’m realizing that an Instagram page will most likely not be enough. Thus, I will need to supplement it with a webpage or something else. I am still open to other ideas, and I hope I can come up with a unique, effective form. A key reason that I am drawn to a social media campaign is because it feels like an appropriate platform to share my message. Essentially, I am fighting the source by turning a negative into a positive.

At the moment, I think I am in a good position to move forward, and I am excited to dive more into form making in the Spring.